Friday, 16 November 2012

Radio for a better cause

On Tuesday the 20th of November, Red River Radio will host a Radiothon. The Radiothon is being put on by the public relations majors at the college. I happen to be a public relations major at the college, meaning that I get the opportunity to play a vital role in organizing and producing the actual show.

Here is an example of the enthusiasm and commitment that the public relations majors have here at Red River College.

This was the first promotional event planned by the public relations majors for this event, and as you can tell from the video, they have a lot of energy and passion for the cause. The theme of the Radiothon is Rally for Red and the goal is to have over thirty people donate blood. The public relations majors partnered with the Canadian Blood Services.

The Canadian Blood Services has provided our team with much support and resources. The staff have been available questions and excited about the efforts the public relations majors have made.

I'm very excited to see the fruition of all the hard work that my colleagues have put into this blood drive. I'm also excited to participate in the Radiothon as an on air voice with my pal Joe. Joe and myself will be doing a shift from 1-7 pm.

The Radiothon runs from 7-7 and should be quite the experience.   

Sunday, 11 November 2012

Depth over distance

I can now successfully boast that I have done a daily morning radio show at Red River College for 11 consecutive weeks. You might find yourself thinking - oh boy, that sounds rough. And let me tell you, many of my friends and colleagues have expressed this sentiment to me. What I want to remind anybody thinking about taking on a project of this size is yes, it can be rough at times, content can be hard to find and you might not have found any new music in a while.

What I have found to be helpful is to make the show about quality over quantity. What I mean is if you don't have enough content for one day don't force it. Play music that you think people will like, if it's older music that's okay. You don't always need to be pushing the envelope to make a show good. But you do always want to keep your finger on the pulse of what your audiences are wanting. 

To sum it, I believe the quote goes like this - You can't stop the waves but you can learn to surf.

I like that quote, and I like this song, maybe you will to.